This study aims to investigate how humans and artificial intelligence (AI) speakers interact and to examine the interactions based on three types of communication failures: system, semantic, and effectiveness. We divided service failures using AI speaker user data provided by the top telecommunication service providers in South Korea and investigated the means to increase the continuity of product use for each type. We proved the occurrence of failure due to system error (H1) and negative results on sustainable use of the AI speaker due to not understanding the meaning (H2). It was observed that the number of users increases as the effectiveness failure rate increases. For single-person households constituted by persons in their 30s and 70s or older, the continued use of AI speakers was significant. We found that it alleviated loneliness and that human-machine interaction using AI speaker could reach a high level through a high degree of meaning transfer. We also expect AI speakers to play a positive role in single-person households, especially in cases of the elderly, which has become a tough challenge in the recent times.
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